понедельник, 18 февраля 2019 г.

Super Size Me

Насколько вреден фаст-фуд? Что произойдет если питаться одним фаст фудом в течении 30-ти дней? Режиссер Морган Сперлок решил проверить это на себе: в течение месяца он три раза в день ел в "МакДональдсе". Причем, исключительно популярные порции "Supersize" (двойная порция). В результате Морган набрал 12 кг, его холестерин подскочил до небес, у него начала болеть печень, появились головные боли, депрессия, исчезло сексуальное влечение. В качестве реакции на фильм, который стал хитом в США, "МакДональдс" объявил о решении до конца 2004 года снять с производства и продажи в своих отделениях в США порции "Supersize" -- торговый символ сети.


Directed by
Produced by
Morgan Spurlock
Written by
Morgan Spurlock
Starring
Morgan Spurlock
Alexandra Jamieson
Cinematography
Scott Ambrozy
Edited by
Julie "Bob" Lombardi
Production
company
The Con
Distributed by
Release date
      May 7, 2004
Running time
98 minutes
Country
United States
Language
English
Budget
$65,000
Box office
$22.2 million

Super Size Me is a 2004 American documentary film directed by and starring Morgan Spurlock, an American independent filmmaker. Spurlock's film follows a 30-day period from February 1 to March 2, 2003, during which he ate only McDonald's food. The film documents this lifestyle's drastic effect on Spurlock's physical and psychological well-being, and explores the fast food industry's corporate influence, including how it encourages poor nutrition for its own profit.
Spurlock ate at McDonald's restaurants three times per day, eating every item on the chain's menu at least once. Spurlock consumed an average of 20.9 megajoules or 5,000 kcal (the equivalent of 9.26 Big Macs) per day during the experiment. An intake of around 2,500 kcal within a healthy balanced diet is more generally recommended for a man to maintain his weight. As a result, the then-32-year-old Spurlock gained 11.1 kilograms (24 lb), a 13% body mass increase, increased his cholesterol to 230 mg/dL (6.0 mmol/L), and experienced mood swingssexual dysfunction, and fat accumulation in his liver. It took Spurlock fourteen months to lose all the weight gained from his experiment using a vegan diet supervised by his then-girlfriend, a chef who specializes in gourmet vegan dishes.
The reason for Spurlock's investigation was the increasing spread of obesity throughout U.S. society, which the Surgeon General has declared "epidemic", and the corresponding lawsuit brought against McDonald's on behalf of two overweight girls, who, it was alleged, became obese as a result of eating McDonald's food (Pelman v. McDonald's Corp., 237 F. Supp. 2d 512). Spurlock argued that although the lawsuit against McDonald's failed (and subsequently many state legislatures have legislated against product liability actions against producers and distributors of "fast food") as well as the McLibel case, much of the same criticism leveled against the tobacco companies applies to fast food franchises whose product is both physiologically addictive and physically harmful.



The documentary was nominated for an Academy Award for Best Documentary Feature. A comic book related to the movie has been made with Dark Horse Comics as the publisher containing stories based on numerous cases of fast food health scares.
Spurlock released a sequel, Super Size Me 2: Holy Chicken!, in 2017.